Home Depot, founded in 1978, is one of the world’s largest home
improvement retailers. The company has a cyclical nature as it performs
well during economic recoveries and vice versa. It operates in four
major segments which are: Plumbing, electrical and kitchen, Hardware and
seasonal, Building materials, lumber and millwork, and Paint and
flooring. Plumbing, electrical and kitchen contributed 31% to total
revenues, which was the highest among all segments. The company serves
three types of customers: Do-it-yourself (DIY), Do-it-for-me (DIFM) and
Professional customers. Home Depot generates 89% of its revenues from US
as 88% of its total numbers of stores are located there. Read More:
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